The car wash business is not a new one, in the Indian automotive industry. The very idea of a whole segment for washing and detailing cars, assures many to entrust their expensive cars for getting the service.
Many would argue that what is the need for a car
washing outlet or a business in the first place. Many are still unaware that a
car detailing business even exists. While there are some who are aware of it,
do not know how to be a part of the same. Some get into the business and still
can’t succeed.
5 Insides to the car wash business and how to excel in it
- The
Royalty: Many International and National Brands who have
already established their roots in the automotive industry, charge the Moon
when it comes to investing in them. The royalty part is often tricky. As many
franchisors may offer to reduce or wave off the royalty part but then include
it in their start-up kit or cover it up with some added extra cost. This can
demotivate the morale of the franchisee. Thus, knowing the fee structure upfront is vital for both parties. Many franchisors have faced a common problem
that many people came in, inquiring about the franchise options. After going
through the fee structure and the business models, they went to their
competitors. This usually happens when things are not transparent.
- The
Products: Most of the franchisors offer car care products and
their kits. Like the ceramic coating, the paint booth, the protective films, etc.
Such products are usually included in the start-up kit. But if they aren’t,
negotiating about them beforehand and making sure that they are included in
the car wash franchisee. As if purchased, later on, can cost more, and the set-up
for them can cause more money and labor.
- Technical
Support: As the franchisor has already established himself in
the market, his team of technical, digital, customer support, marketing, sales,
accounts, and so on; must already be working swiftly. Thus, offering them to the
franchisees becomes their moral duty.
- Computerized
Support System: This helps in bookkeeping, view the plot
of the business, forming graphs and statistics for future planning and
comparison. This helps in maximizing profits and marking a step in the industry.
This support has to be shared with the franchisee holders as well.
- Hand-holding
and ongoing support: At the beginning of the start-up, a
hand-holding or training session is mandatory and helps the franchisee holder,
the max. After that, ongoing support is usually provided. Regular meetings,
market surveys, currency strategy, and so on.
Follow the above-stated
points and ask for what you deserve while booking a franchisee. While getting
into the car wash business, one must do thorough research and calculate the
risks and profits with a given car wash brand. With the cut-throat competition
in every sector, identifying the right fit for you can get overwhelming. But
can be done!
To know more about the car wash business or franchisees, Visit: https://www.exppresscarwash.com/ or call: +91-80-100-44000.
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