The new age runs on social media! Businesses are judged and verified on this platform, videos, creatives, images, tutorials and reviews on the services and products all decide the fate of the brand. The same is implied for car detailing.
The more the brand is active online over various
social media platforms, the better the chance of its success will be.
The car detailing business works better on the merit
of the customers and their reviews. And long gone were the days when the only word
of mouth was enough to entrust in a brand or business.
Digital Marketing Tips useful in the Detailing Industry
- Establish
yourself on all Social Media Platforms.
- Run
paid campaigns for promoting your posts. Be it a discount coupon or a generic post about your service.
- Invest
in good content and graphics to create original and catchy posts.
- Stay
Update: being on top of things in the community can attract the right crowd.
- Do
not oversell: Marketing does not mean to open shop in every post.
Make sure your
posts clear that you are in the car detailing business and not just a local car
wash. Educate the masses and viewers about your work. Detailing includes car polishing, interior cleaning, exterior washing, trunk clean-up, tyres and
alloys cleaning, underbody wash and so much more.
A detailing studio has special tools, machinery and
chemicals for every part of the car or bike and works on perfecting it.
Videos of these detailing services can be made and
helpful in promoting one’s page on social media pages.
Every auto-detailing business should be heavily
engaged in social media marketing in order to attract new customers and retain
the faithful. If that’s not a business announcement, it should be. Because
let’s face it: The days of just getting by with a website are long gone. To
drive new traffic to your web site and to your business, you’re going to have
to employ other “digital” marketing mediums. Maintaining a Facebook page keeps
you and your business in front of your customers. But also essential are emails,
videos, text message alerts and tweets, among others.
Never underestimate the Hashtags:
Use popular hashtags; people follow hashtags like
they do popular products. You can use witty hashtags like #dirtycarchallenge
and entertain a bunch of people or use something like #BeforeandAfter to show
off your work.
YouTube: It’s no wonder
that Google paid a few billion dollars to a couple of college kids who invented
this amazing digital medium. The bottom line to you is that you must make
videos of and about your car detailing business. You don’t need a professional
camera, but you’ll at least need a digital camera. There are services online
that will take the still images that you took with your digital camera and
within 10 minutes, turn those pictures into sensational videos. They will even
post them on YouTube and Facebook for you! Having short two- and three-minute
videos on your website will increase your ranking on the major search engines,
establishing credibility with your customers and prospects.
To know more or book car detailing: Call us at 80-100-44000 or visit us at https://www.exppresscarwash.com/.
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